Tourism Industry in Andhra Pradesh and Its Financial Performance - A Study of APTDC
Syed Khaja Safiuddin
Department of Management and Commerce, Maulana Azad National Urdu University,
Tourism industry across the globe is one of the fast-growing industries starting from holiday pay package to medical tourism. It was in the last quarter of the 1900’s that increased attention was paid to the desirability of holiday with pay. Up to the beginning of 20th century, tourists traveled almost exclusively by rail and steam ship. Since the beginning of 2000s medical tourism also became familiar as days passed on. In Andhra Pradesh, the Tourism Corporation was incorporated during the year 1976 in the name of Travel and Tourism Development Corporation Pvt. Ltd and became a wholly-owned Government company in March, 1980. In the year 1998, the Andhra Pradesh Tourism Development Corporation (APTDC) was a loss-making unit. There was a strong move to even close down the Corporation. In the year 2002-2005, APTDC generated revenues totaling Rs.330 million, making it one of the best State run corporations and now making a strong bid to be the top Tourism Corporation in India. In this paper, an attempt has been made to analyze the Financial Performance of APTDC, using selected financial ratios. The purpose of this paper is to assess the long-term efficiency of the corporation with which its activities are being managed as well as short-term performance in terms of its ability to meet current obligations. The study is carried out for a period of seven (07) years commencing from 2001-02 to 2008-09.
Keywords: Andhra Pradesh Tourism Development Corporation, Profitability, Liquidity, Trade Income, Financial Performance