T.T.Srinath1 and M.V.Supriya2
1Organisational and Behavioural Consultant, 38, First Main Road, Raja Annamalaipuram, Chennai - 600 028, Tamilnadu, India.
2Department of Management Studies, College of Engineering, Guindy, Anna University, Chennai - 600 025, Tamilnadu, India.
1E-mail: ttsrinath@vsnl.net, 2E-mail: mvsupriya@hotmail.com

Certain personal characteristics, background, motivation and goals differentiate the types of entrepreneurs. The study attempts to understand the presence and intensity of entrepreneurial characteristics among small-scale entrepreneurs in the manufacturing and service sectors. 150 entrepreneurs from the manufacturing sector and 150 entrepreneurs from the service sector have been interviewed in the study and the collected data has been analyzed statistically.

Keywords: Entrepreneurial Characteristics, Manufacturing, Service, Behaviour Demonstration.