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Faculty Dr. Satish G. Athawale

Dr. Satish G. Athawale
Assistant Professor - Marketing

Profile Overview

Dr. Satish G.Athawale is currently working as anAssistant Professor-Marketing with Asia Pacific Institute of Management. He is a Ph.D. in Marketing Management from Savitribai Phule Pune University andHe has done his M.M.S. from Mumbai University, MSc from BRAOU Hyderabad and also qualified UGC- NET twice in Management.

His thesis dealt in the Customer Profiling of online shoppers and studied Psychological and Behavior aspect of online shoppers with customer trait. His research areas include Marketing Management, E- Commerce and Customer Profilingetc.

He has published 6 Research papers International Journal & 4 research papers in various National reputed journals and conference. He has research and teaching experience of 7 years. He has a few awards and accolades from institutes of repute and eminence.

Research and Publication

  • ATHAWALE S.G. (2016) and Dr. SURBHI JAIN Customer profiling and buying behavior of online shopper, Publish in Scholar research journals SRJ for interdisciplinary studies, having impact factor 4.889 and ISSN No 2278-8808(e) and ISSN No2319-4766(p)
  • ATHAWALE S.G. (2016) Green marketing and environmental sustainability in Business, KHOJ journal of Indian Management Research and Practices publish Association Asia Research Foundation GE-IJMR, having impact factor 5.799 and ISSN No ISSNNo.0976-8262.
  • ATHAWALE S.G. (2013) foreign direct investment in the financial sector for sustainable growth Paper published in journal having ISBN No978-81-922159-5-2. Samira’s Business Review 2013 (Ministry of Textile Government of India).
  • ATHAWALE S.G. (2013) APMC and E- trading for financial inclusiveness in Karnataka paper published in IBMRDS Journals having ISSN No. 978-93-82880-60-8.
  • ATHAWALES.G.(2013)SWOTAnalysisforopeningofFDIinIndianRetailing,IJBMSS Vol. III-page no. 47 in March 2013 having ISSN No. 2249-7463.
  • ATHAWALE S.G. (2016) and Dr. SURBHI JAIN Viral Marketing in Social Media case study of song Kolavari Di...International conference held on 5 March at Rastrasanth Tukadoji Maharaj University Nagpur and 9 CIMC Central India management conclave at CIBMRD NAGPUR and proceeding will publish in Reviewed international journal of Management bearing ISSNNo–2320-101.
  • ATHAWALE S.G. (2013) FDI in Indian multi- brad retail sector: an analysis held by sub campus Osmanabad under DR B R Ambedkar University Aurangabad proceeding published in journal Managerilization 2013 having ISBN NO-978-81-920972.
  • ATHAWALE S.G. (2013) CSR & sustainable growth proceeding published in Vision Research Referred journal vol.- III No –I (PART-II) March- 2013, ISSN No 2250- 2025.
  • ATHAWALE S. G (2013) Rural development poverty alleviation measures and changes in rural India proceeding published in Ajanta Research journal PART-I ,27,28 APRIL - 2013, ISSN No-978-81-921-327-4-7.
  • 10. ATHAWALE S.G. (2013) Inventing e-trading in Indian Agriculture UGC sponsored two-day national conference on emerging trends in commerce held at Maulana Azad research center Aurangabad with collaboration of Dr. B.R Ambedkar University department of commerce and international business and entrepreneurship Aurangabad, in proceeding published in book having ISSN no 2231-4687.VolNo.12.

Areas of Interest

Marketing Management, E- Commerce, Internet Marketing, Consumer Behavior, Rural Marketing.


Research – 4 years (Department of Management Sciences, Savitribai Phule Pune University.)
Academic – 3 Years.

Achievement & Awards

  • Awarded ONGC Scholarshipfor 2 years as ManagementStudent, in 2009
  • Won Paper presentation award given by Skoch Foundationat New Delhi and awarded cash prize for myResearch paper.
  • Awarded BANRF (Dr. Babasaheb Ambedkar National Research Fellowship 2014-2017) by State of Maharashtra to pursue Ph.D. degree in full timemode.